Swansea’s Fresh Creative Co, known for adding colour to Swansea through large-scale murals across the city, has opened its first city-centre pop-up gallery in the Quadrant Shopping Centre.
The business, which is passionate about making art accessible to all, will showcase the work of seven emerging, local artists across the two-storey space until June 29.
The ground floor will include powerful art by Fresh Creative artists, Dave Long, Mr Plob, Munch, and Rosanna Pitman. While the first floor will be dedicated to the Friends of Fresh Creative and will showcase dynamic photos of musicians, courtesy of Lloyd from Stay Focused Photography, as well as a striking installation from Helena at Miss Chievious Gladrags, known for her stand-out, colourful clothes. Gemma Ellen will also exhibit her digital prints of beautiful, hand-drawn illustrations which are a modern twist of the Welsh love spoon.
Commenting on the exhibition is David Toft, Director of Fresh Creative: “We believe that creativity is fundamental to being human and opportunities to be creative should be available to everyone. This is why having an exhibition of our work in such an accessible city-centre location is important to us. The unit in the Quadrant was a blank canvas for us and we love that we have been able to really make it our own so shoppers can see exactly what we’re all about.
“As well as Fresh Creative Ltd, we also run a not-for-profit company Fresh Creative Abertawe CIC. This is where we provide creative opportunities for children, young people, and members of marginalised and disadvantaged groups, through running a number of creative graffiti and spray can workshops. We also design and deliver art projects with schools and community organisations, which is something we plan to explore using the space in the Quadrant.”
Lisa Hartley, Quadrant Shopping Centre manager, said: “We’re in such a fantastic location at the Quadrant to reach out to the whole of Swansea. That’s why we’re the perfect place to host pop-up exhibitions like this to give our shoppers and city centre visitors a chance to experience something new. The Fresh Creative exhibition is truly an incredible display of the best of Swansea and the talent by local artists is second to none.”
Other well-known Fresh Creative projects include the striking mural on the side of Russel T Davies’ Mumbles home, and the beautifully painted utility boxes across the region.
For more information, visit: https://bit.ly/3QzugjS.